PCBC = Pacific Coast Builders Conference
Who attends? PCBC is a gathering of America’s most prominent residential builders, developers, architects, building scientists, lenders, investors, marketers and product manufacturers.
“Connections are the soul of PCBC.” PCBC has always been, ultimately, about the people—the rich connections with industry leaders that you won’t find at any other housing event.
The California Building Industry Association is a statewide trade association based in Sacramento representing thousands of companies, including homebuilders, trade contractors, architects, engineers, designers, suppliers and other industry professionals. CBIA sponsors PCBC The Show.
I'll be attending PCBC 2012, visiting some of the exhibits, network with a few friends and associates, listening to a keynote, and participating in a couple of workshops. All the while, I'll be observing and reporting on the activities. I was chastised, and I might add fairly, for critiquing KBIS 2012 when I wasn't there. I feel that industry trade shows are having to re-define themselves, and I'll be in San Francisco observing just how they are doing this.
Read my ongoing blogs below on this site, and feel free to add your comments. – Art Johnson