Tag Archives: sales

Drones and Taxes at Amazon.com

Big News for Amazon isn't Delivered by Drone Amazon.com's recent announcement that it is working on a long-range plan to deliver packages by drone was upstaged Monday by the Supreme Court. In this instance, the court did not deliver a … Continue reading

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Apple had a good day, but I miss Steve Jobs

Fall 2013 Apple Launch 10/22/2013 – Apple launched the new iPad Air. Faster, lighter, and thinner than previous versions. Rather than designate this iPad 5, they chose to name it after the thin Macbook Air laptop. Along with the iPad … Continue reading

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Must Read for anybody who deals with customers

Seth Godin's Oct. 20th blog. Marketing Guru Seth Godin has one of my favorite blogs. His Blog on Oct. 20th titled The Complaining Customer Doesn't Want a Refund is a classic. Big companies are so bogged down in process that … Continue reading

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3 Big Appliance Flops

Three Appliance Industry Epic Fails During a career in the major appliance industry I've witnessed the introduction and growth of many great new products such as microwave ovens, convection ovens, induction cooktops, steam washers and dryers, french door refrigerators, and … Continue reading

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Three Retail Giants Struggle

The Saga of Best Buy, Barnes & Noble, and JCPenney These three retailers have been the subject of many blogs on this site, and are back in the news. Read what's new: Best Buy Best Buy has seen an uptick … Continue reading

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Delivering the Customer Experience

Win the Online Shopping Battle 4 Ways to Compete against Internet Appliance Sellers (and others) A 1999 book The Experience Economy by Joseph Pine and James Gilmore has become a handbook for winning customers for life by marketing experiences. Their … Continue reading

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Understanding Zig Ziglar

Motivation and Work Zig Ziglar died last week at the age of 86. Known for his motivational speaking and many books on selling such as See You at the Top, Ziglar's own success is a rags to riches story. The … Continue reading

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Three ugly truths about appliance sales on Black Friday

Appliance buyers and sellers beware Black Friday While shoppers love those Midnight Specials, and fight to get through the doors of the big box stores for the lowest price electronics and kitchen gadgets, appliance purchases can be another matter. Here … Continue reading

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Determining Your Training Needs

Training Needs Analysis – A First Step If you think you might need a training program for your sales force, the first step is to conduct a needs analysis. A thorough needs analysis will take some time and effort, but … Continue reading

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The 7 Habits of Highly Effective Appliance Salespeople

    Steven Covey recently died of complications from an injury suffered in a bicycle accident. He's most famous for his bestseller, The 7 Habits of Highly Effective People. Here are 7 entirely different habits that are characteristic habits of … Continue reading

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