Tag Archives: Seth Godin

Must Read for anybody who deals with customers

Seth Godin's Oct. 20th blog. Marketing Guru Seth Godin has one of my favorite blogs. His Blog on Oct. 20th titled The Complaining Customer Doesn't Want a Refund is a classic. Big companies are so bogged down in process that … Continue reading

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Dale Dauten Quote

Looking for Inspiration I've written blogs based on ideas or quotes from Peter Drucker, Zig Ziglar, Steve Jobs, and Seth Godin. But in reviewing my past blogs, one of my favorites was a very short blog based on the wisdom … Continue reading

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Business Best Practice for 2013

Be Remarkable in the New Year Purple Cows and Chairs Early last year I wrote a brief blog, Be Better – Be Different. Yesterday, while preparing some book recommendations for the New Year, I stumbled across the book Purple Cow … Continue reading

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Peter Drucker on Inbound Marketing

Is Inbound Marketing an old idea? In 1999 Seth Godin published the book, Permission Marketing proposing that marketers change from traditional print, TV, and direct mail advertising that Godin refers to as “interruption marketing” to permission marketing. In permission marketing … Continue reading

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